why

For me:

As an independent digital video producer I slowly accumulated (through mentorship of computer geeks who were kind to me) knowledge in many different software applications. I was able to edit, author dvds, generate print media and promote my work on the web without constantly begging or paying for these tasks from others.

I have come along many non-profits, actors, entrepreneurs and filmmakers who are breaking the bank trying while trying to get exposure for themselves because they are at the mercy of outsourcing.

I would therefore rather teach people to fish than charge them for a slightly different one over and over again.

For you:


If you have the software on your home computer, you can run a cottage industry of your own! Need to update your reel, website, postcard? Now you don't have to wait or pay someone for a few simple changes. You also have more creative control over refining your work at your leisure and without thought to "how much extra would that be?"

•It's empowering (and easier on your wallet) to do for yourself what professionals would charge you an arm and a leg for.
•Not relying on outside help allows for more flexibility as to when you work on and complete your projects.
•It's another skill to put on your resumé.
•Learning bolsters self-esteem and develops aptitude towards learning and experimenting with new subjects.